• Best free ebooks download pdf Platform: The Art and Science of Personal Branding (English literature)

    Platform: The Art and Science of Personal Branding by Cynthia Johnson

    Best free ebooks download pdf Platform: The Art and Science of Personal Branding (English literature)


    Download Platform: The Art and Science of Personal Branding PDF

    • Platform: The Art and Science of Personal Branding
    • Cynthia Johnson
    • Page: 224
    • Format: pdf, ePub, mobi, fb2
    • ISBN: 9780399581373
    • Publisher: Potter/Ten Speed/Harmony/Rodale

    Platform: The Art and Science of Personal Branding




    Best free ebooks download pdf Platform: The Art and Science of Personal Branding (English literature)

    The indispensable guide to developing a personal brand, finding an audience, and nurturing followers, by digital marketing thought-leader Cynthia Johnson.   In the modern world, influence is everything and personal branding equals influence. Platform is the why-to, how-to handbook by top expert Cynthia Johnson for everyone who wants to develop and manage a personal brand. In Platform, Johnson explains the process of going from unknown to influencer by achieving personal proof, social proof, recognition, and association. Johnson herself went from an on-staff social media manager to social media influencer, entrepreneur, and marketing thought-leader in just three years using her process of accelerated brand development, continuous brand management, and strategic growth. Fans of #GirlBoss and #AskGaryVee, who wonder how their favorite influencers found their voices and built their audiences, will find the answers here and discover that the process is technical, creative, tactical, and much easier than they might have expected.

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    A fantastic way of building your personal brand online is having your Although each digital platform varies on demographics and purpose,  SAP BrandVoice: The Problem Facing Personal Branding And
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